Search engine optimization (SEO) is the process of affecting the visibility of a website or webpage in a search engine’s unpaid results—often referred to as “natural,” “organic,” or “earned” results.
The Ultimate Guide to Search Engine Optimization will teach you how to use SEO techniques to help your website rank higher in search engines.
SEO is a never-ending process. New algorithm updates and changes can be made to your website to get more traffic from search engines. This course will go through the SEO basics and provide a step-by-step blueprint for SEO success.
SEO Free Training Course Outline
This guide will cover the following:
1)- What is Search Engine Optimization
2)- Keyword Research and Analysis
C)- Keyword Density
A)- What is Natural Language Processing?
B)- Search Engine and Artificial Intelligence
C)- Search Engine Result Page (SERP)
4)- Website Domain and Hosting
B)- Choosing Domain and Hosting
C)- WordPress Guide
5)- On-Page SEO
I)- Content Creation
II)- Blog Writing
III)- Google Quality Rater Guidelines
IV)- Concept of EAT
V)- Concept of YMYL
VII)- How to Avoid Plagiarism
VIII)- Content Creation by Artificial Intelligence
B)- Website Structure and Navigation
D)- Mobile Sites SEO
I)- Top Ten Mobile SEO Mistakes
II)- Mobile-Friendly Content Creation
6)- Off-Page SEO
I)- Guest Posting
II)- Private Blog Network (PBN)
III)- Web 2.0 Link Building
IV)- Directory Submission
C)- Measuring Backlink Quality
D)- Shady Methods of Backlinking
8)- Customer Engagement Metrics
A)- Bounce Rate
C)- Dwell Time
D)- Conversion Rate
F)- Unique Page View
9)- UI and UX in SEO
10)- Local SEO
12)- SEO Tools
A)- Ahrefs
C)- SEMRush
D)- Moz Pro
E)- Majestic
F)- Ubersuggest
G)- Lumar
H)- KWFinder
I)- SpyFu
J)- WooRank
13)- Benefits of SEO
14)- Cost of SEO
Basic Guidelines For Free SEO Course
Many SEO courses are available online, but only a few stand out. Unfortunately, many people have a love-hate relationship with these courses: they either seem too easy or too difficult, but you don’t see any “real results” in their performance either way.
However, a secret behind these courses makes a difference: the use of natural search engine optimization techniques. Unfortunately, few courses offer doable, practical, applicable, and fruitful methods to rank your website in Google at higher positions.
Most SEO courses are based on too technical, complex, and philosophical concepts, which are hard to implement, and even Google needs to learn these tricks and tips. Hence they are considered self-proclaimed SEO gurus.
The second most important point is implementation; No matter how much knowledge you have gained or how many courses you have enrolled in, you need to implement these techniques to benefit you. So be a doer and always execute your plans without procrastination.
Thirdly, keep yourself up-to-date and stay motivated to learn more. SEO is a dynamic and highly volatile business strategy. Keep in touch with Google’s latest updated, new policies, emerging strategies, and obsolete methods. In SEO, a year old means too old.
Follow the below guidelines to learn from these free courses and definitely, and you will become an expert in SEO within three months at max:
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